Based on the audience questionnaire I conducted, I concluded that the Instagram platform is the best option to create a media page for music influencers. The platform allows users to upload not only pictures and posts, but also short and long videos, as well as quick-time events stories and creating highlights. I found all of these tools incredibly useful and easy to use as they help to engage audiences and promote products such as music and CD packs. I tried to use all possible tools to create a full-fledged and content-rich account that social media users could investigate. I uploaded pictures from my photoshoot as a representation of the influencer’s image. I also uploaded a few short reels as spoilers for upcoming videos to promote and generate interest from the audience. I posted digipack designs and real-life representations as carousel posts and a reel post to present the design more carefully. In my highlights, I distributed additional content. I posted a few unpublished pictures from the photoshoot, some process pictures of the video, and additionally, the CD pack design.

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I did not have any big plans or expectations for the media page. I believe the main goal was to present the project to the audience and generate interest in it, which I successfully achieved by gaining likes, reposts, comments, and views for my posts.